Old Dogs, New Tricks encourages small business owners, for whom the vast majority of Americans daily work, as they adapt and succeed in an environment that includes the opportunity of Social Media.

Thursday, June 23, 2011

Grab Some Popcorn

Over the past few days, I posted several videos that contain updated fascinating information about social media.  If you haven't already viewed them, kick back with a bowl of popcorn and a Coca-Cola (remember over 31 Million people "Like" the Coke Facebook page), and enjoy.  Take note from Erik Qualman:

"We don't have a choice on whether we DO social media, the question is HOW WELL we do it."

"The ROI [Return On Investment] of Social Media is . . . Your Business Will Still Exist in 5 Years."

Old Dog, it's time to learn some New Tricks.  Your family-owned small business won't survive to pay your mortgage or pass on to your children if you don't take steps to make Social Media work for you.  Obviously, there are many demands on your time and I understand how overwhelming owning and operating a small business can be.  The intelligent use of social media will allow you not only to compete with larger businesses, but to succeed.

One final warning from these videos:

"What is the CO$T of doing nothing?" . . . . "Do you REALLY want to take that risk?"


Thanks for sharing 51 seconds of your day,
Smitty

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