"In the future, people won't telephone a place, they'll dial a person," the salesperson informed me (during a conversation over 20 years ago). I was contemplating the purchase of a "mobile" telephone, one that would be bolted to the floor of my car. Then there was also the option of having a phone that I could carry around with me. This version literally had a power pack about the size of a car battery.
Although this is hard for my young adult children to conceptualize, I thought these options were terrifically innovative at the time. I had spent years in sales looking for pay phones to make phone calls while on the road, and had grown up having to talk to a girlfriend on a phone anchored to the kitchen wall (while siblings and parents enjoyed listening in while pretending not to hear).
When was the last time that you paused and reflected upon the miracle of mobile "cell" phone technology? Typically, we're all in the habit of taking this capability for granted. Many today walk around with computers in our pockets, without giving it a thought. The use of advanced telecommunications is a habit.
I remember receiving my first text years ago from a friend of mine who has created one of the fastest growing Apple apps, Swackett. I looked at my first text and thought, "This is stupid - - it'll never catch on." Today, millions have developed the habit of being able to walk with heads down and thumbs flying. They have the habit of using text messages effortlessly, unthinkingly.
In a few short months, you'll think, "I can't believe I used to read a blog called Old Dogs New Tricks. I'm so accustomed to using Social Media in my life and in my business that I can't believe it was such a big deal to get started."
Social Media will soon be a habit. Like today's reaction to asking for a date while tethered to the telephone on the kitchen wall, very soon young adults will look at us in amazement when we say, "I remember when this business never used Social Media...."
Thanks for sharing 117 seconds of your day,
Smitty
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